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NASCAR: “Sprint Ahead”? Sigh …

Intrepid … Idiotic … it’s such a toss-up:

Nextel will not be used as part of the new Sprint marketing campaign that will start this weekend, which likely means that the Nextel Cup Series will undergo a name change next season. Sprint Nextel executives say they are still looking at the issue. [Good God, people ... this idea is not gonna' transform itself from stupid to stellar, no matter how long you just sit there and "look" at it.] The new marketing campaign includes the tagline of “Sprint ahead” instead of the old theme of “Sprint Together with Nextel.”  [Real clever ... those ad execs're really earning their money on this one, lol ...]  Full Story

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